Once you tried the level of quality the Volkswagen Taos provide, it’s quite hard to go back.
Directed by Bjorn Ruhmann and photography by Mike Gioulakis
Drum - Ad of the day
Advert.ge - Best commercial
Lbbonline
Agency : Johannes Leonardo
Account : Volkswagen
Role: Associate Creative director & Conception
ECD: Jonathan Santana
In the world of Ghost Recon wildlands, millions of gamers use their cars to travel one of the largest map ever designed. And they still listen radio, every day. We advertised “The Division 2” by streaming an exclusive 30 minutes podcast series to the huge audience of Ghost Recon Wildlands using the in game virtual radio. 6 episodes and a collector's vinyl.
Awarded in D&AD - ADC - CDA - ONE SHOW
Agency : DDB Paris
Account : Ubisoft
Role: Senior Creative
CD: Alexis Benbehe & Pierre Mathonat
ECD: Alexander Kalchev
In 2021, a brand new disease infected the planet: an INFODEMIC. A festival of fake news spreading in all topics, which together contributed to discrediting the entire press. In order to fight, UNESCO asked people to do one simple thing: Always check your sources.
So we created Read the sources, an initiative to look behind the scenes of investigative journalism by revealing all the sources used to underpin key stories they have covered. We made available more than 300 documents, including images, audio recordings, interviews and hundreds of PDF files related to each article.
Finalist in cannes lions.
Agency: DDB Paris
Account: UNESCO
Role: Senior Creative
Copywriter: Lea Laurenza
ECD: Alexander Kalchev
If you could capture every moment happening in one second, you may witness things you wouldn’t believe. Like every color of the universe in a single fragment of salt, the last second of a dying sun somewhere in Proxima Centauri or the first second of a Bolshoi ballet rising star.
For the 90 years of the legendary Jaeger Lecoultre Reverso, we captured hundred of different pictures happening in the same second. Different instant at different scale giving a picture of all the immensity of time, hiding behind a tiny second.
Agency: DDB Paris
Account: Jaeger Lecoultre
Role: Senior Creative & Copywriting
CD: Alexis Benbehe & Pierre Mathonat
ECD: Alexander Kalchev
Before L’Occitane en Provence iconic product there is a small garden, the land of Provence. And before the plants there is seeds. We teach people to take care of them by giving sun, water and love through a unique video game inspired by tamagotchi. Each grown up plant reward gamers with related product including real seeds of the plant.
Awarded in D&AD - ADC - CDA - FWA
PLAY HERE
Agency: DDB Paris
Account: L’Occitane en Provence
Role: Creative Lead
ECD: Alexander Kalchev
We launched a partnership between Cupra and the Ubisoft game Trackmania. A futuristic city crafted specially for the game: Neo Cupra. We released twelve exclusive circuits taking place in the three main district of the city: intricacy, singularity and Velocity, each designed to give players the best Cupra driving experience.
Agency: DDB Paris
Client: Cupra & Ubisoft Nadeo
Role: Creative Lead
Junior creative: Kyle Sanderson, Shad Bharucha
CD: Alexis Benbehe & Pierre Mathonat
ECD: Alexander Kalchev
Why are there two extra seats in the new Volkswagen atlas ?
A little girl imaginary may think this space will welcome a bored dragon, some siamese paper chimera dog or a lovecraftesque cardboard octopus. All crafted with love, paper and clay.
Directed by Alice Kong
Animation by House Special.
Agency: Johannes Leonardo
Client: Volkswagen
Role: Associate Creative director
Junior creative: Phoebe Klein & Tiah Marr
ECD: Jonathan Santana
If you can’t ask, they can’t act.
Campaign for the 2021 world press freedom day about the importance to ask the questions that matter trough actual forbidden topics in certain country. Worldwide release with press support of The New York Times, Los Angeles Times, The Guardian, OGlobo, Le Monde and more.
Awarded in One Show - CDA
Agency: DDB Paris
Account : Unesco
Role: Senior Creative
Copywriter: Lea Laurenza
ECD: Alexander Kalchev
Timing matter, specially in the speed run community. So when Tag Heuer released the first Super Mario edition, we created a unique challenge: set the best world time in a special Super Mario Bros level crafted inside the watch and released on Mario Maker.
During one week, players around the world tried to speedrun the watch to join the wall of the fastest.
Agency: DDB Paris
Account : Tag Heuer
Role: Senior Creative
ECD: Alexander Kalchev
Some of my illustration work. Three major exhibition in Paris and several awards in CDA, D&AD and ADC